12 Aug The number of products containing “superfood”, “superfruit” or “supergrain” increase 202% globally
One of the latest researches from Mintel, The world's leading market intelligence agency, pointed out that that between 2011 and 2015 there was a phenomenal 202% increase globally in the number of new food and drink products launched containing the terms “superfood”, “superfruit” or “supergrain”....